Chemical Straightening






Savvy Hair Artistry itself emerged 9 years ago, but was bought by Taleah Pickering back in 2013. Since then, the salon has built up its reputation to be one of the best in Brisbane, not only due to their quality of work and very affordable prices – but because of the care and love they show each and every one of their clients.

With a highly experienced and attentive team at your service, Savvy Hair Artistry is renowned for providing first class pampering. Whether it’s the genuine care and compassion of a friendly chat while you get a style cut, or perhaps the complimentary wine and cheeseboard (yes – you read that right!) to get you through those longer visits, you leave not only looking fabulous but feeling amazing too. 

Flawless Customers Service Every client is treated with the same exceptional service.

Welcoming and Accessible – Our clients are our extended family that we treat with honest and integrity.

Professional – We are constantly training to improve our skills and keep up with the latest styles and trends.

Permanent Chemical Hair Straightening

At Savvy Hair Artistry, we specialise in creating stunning hairstyles that can instantly elevate your appearance and boost your confidence. Whether you’re looking for a complete transformation or just a refreshing update, our experienced and creative team is here to help. 

With our affordable prices and commitment to quality, you can unwind and indulge in a style cut that includes a soothing stress-relieving massage, a luxurious shampoo and conditioning treatment, and a professional blow dry. Plus, as an extra treat, we offer complimentary wine and cheeseboard for you to enjoy during your visit. Contact us today and let us bring your dream hairstyle to life!


What is chemical hair straightening?

Chemical hair straightening, also known as permanent hair straightening or thermal reconditioning, is a hair treatment process that uses chemicals to alter the natural texture of the hair, transforming curly, wavy, or frizzy hair into straight and sleek locks. 

This process involves the use of specialised products that break down the protein bonds in the hair, which are responsible for its natural shape and texture, and then reshapes the hair to a straight form.

Chemical hair straightening can provide long-lasting results, often lasting several months or even up to a year, depending on the hair type and maintenance routine. It is a popular choice for those who desire permanently straight hair and want to eliminate the need for daily heat styling or struggle with managing unruly curly or frizzy hair. 

However, it is essential to note that chemical hair straightening is a drastic hair transformation process that can alter the hair’s natural structure and integrity, and it requires proper aftercare and maintenance to keep the hair healthy and in good condition.


woman smiling after cutting her hair in brisbane salon

How does chemical straightening work?

The chemical hair straightening process typically begins with a thorough consultation with a professional hairstylist, who will assess the hair type, condition, and desired outcome. This is important to determine the appropriate chemical formulation, processing time, and technique for the specific hair type. 

It is crucial to have this process done by a skilled and experienced stylist, as it involves the use of potent chemicals that can potentially damage the hair if not applied correctly.

The first step in the chemical hair straightening process is to wash the hair with a clarifying shampoo to remove any residues and prepare the hair for the chemical treatment. Then, the stylist will apply a straightening solution, which usually contains a strong alkaline compound, to the hair, carefully avoiding the scalp and the roots. The solution works by breaking down the protein bonds in the hair shaft, which allows the hair to be reshaped.

After the straightening solution is applied, the stylist will then use heat, usually in the form of a flat iron, to straighten the hair strand by strand. This step helps to reshape the hair and lock in the straightened form. 

Once the entire head of hair is straightened, a neutraliser or a stabiliser is applied to lock in the straightened shape and restore the hair’s pH balance. This step is critical in preventing the hair from reverting back to its original curly or wavy state.

It is crucial to follow the post-treatment care instructions provided by the stylist, which may include avoiding excessive heat styling, using specialised hair care products for chemically treated hair, and scheduling regular touch-up treatments to maintain the straightened results. 

It is also important to note that chemical hair straightening is not suitable for all hair types and conditions. It may not be recommended for severely damaged or over-processed hair, as it can further weaken the hair shaft and cause breakage.

 Additionally, it is not recommended for pregnant or nursing women, as the chemicals used in the process can potentially harm the baby.

Book your free Chemical Straightening consultation today

At Savvy Hair Artistry, we specialise in creating sleek and stylish looks that keep up with the latest trends. Our team of talented hair stylists are dedicated to providing exceptional client services and outstanding results in a relaxed and welcoming atmosphere. Our modern and unique salon space is designed to offer the best experience possible for our diverse clientele.

With a team as diverse as our clients, we welcome everyone to sit down and discuss their hair journey with us. Whether you’re in need of a quick refresh of your current style or looking to switch it up to the latest trend, our team has mastered the latest techniques and uses the best products on the market to ensure you leave our salon feeling confident and satisfied with your new look.

As a trend-savvy and fashion-forward hairdressing salon in Brisbane, we take pride in our work and strive to provide the best hair styling services to our clients. Our goal is to help you achieve hair perfection, and our team of skilled hair artists is dedicated to delivering exceptional results for every client. Come visit us at Savvy Hair Artistry and experience our personalized services and outstanding hair styling expertise.

Meet the team


Owner & Creative director

hair is the perfect outfit


Creative Stylist

Perfect hair is life


Creative Stylist

Hair is magic


3rd year apprentice

Keratin is her thing